T2: IPTV QoS and QoE – Service Differentiator in The Battleground of Competition IPTV Quality of Service (QoS) and Quality of Experience (QoE) are becoming a battlefield for competition -- a service differentiator. IPTV services seek to tightly manage performance to ensure a superior entertainment experience resulting in a compelling business environment for content providers and advertisers, while customers ultimately choose based on the quality of their overall experience, QoS and QoE. What QoS metrics are required to ensure this superior performance is provided and maintained? How can QoS and QoE be maintained at current levels in a cost effective way? What challenges are presented by a world where the consumer will have greater control in the home delivery of IPTV? How will these challenges be overcome? This ATIS TechThink panel will discuss the winning propositions for QoS and QoE. Panelists: Ralph Bachofen Alan Clark Paul Connolly Dr. Gowri Krishna Paul Coverdale
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